Purpose, value, differentiation, and connection are key tenets of an employer value proposition (EVP). Ensure candidates and employees alike understand who you are, what you offer talent, and what you expect in return.
A well-defined employer value proposition helps establish your organization as an employer of choice for top talent
A clearly defined EVP ensures every experience a candidate or employee has with your organization reinforces what you stand for and what makes you stand out as an employer of choice.
Attract top talent
Meet candidate expectations and attract more right-fit talent by showcasing a culture, purpose, and experience that aptly match their ambition and values. By defining and strategically activating an EVP, talent teams can help candidates make the emotional connection to what it's like to work for your organization. By defining an EVP, talent teams can make the connection emotionally about why candidates should choose you and what they can expect in return.
Improve retention
An EVP doesn't just reflect the culture; it can also help build it. By clearly expressing who you are and what you offer, employees will feel more valued and connected with the brand, which leads to increased engagement, productivity, and retention.
Build a strong employer brand
A well-defined EVP is essential to shaping and strengthening your employer brand and reputation. Use your EVP to guide what you say, how you say it, and where you say it — managing every touchpoint and building a distinctive competitive advantage in the marketplace.
Global HR Leader, One of the world’s largest pharmaceutical companies
The entire stakeholder group was unanimous in choosing to work with Symphony Talent on our global EVP.
Build a stronger, more engaged talent community with a well-defined EVP
Improve employee engagement
A solid EVP helps define and bolster your employees' understanding of your distinct values, culture, and mission.
By communicating your EVP consistently, you also communicate your care, respect, and appreciation of your employees. When employees feel valued and connected, they are more engaged, productive, and satisfied with their jobs … which, in turn, leads to higher retention.
Increase quality of candidates
Clearly presenting the unique benefits, opportunities, and values your company offers and what you expect in return will ensure the best-fit talent applies for your jobs.
It means better quality candidates at the top of the funnel, and improved ratios of applications to interviews, interviews to offers, and offers to hires.
Improve business performance
Aligning your employees to the purpose, goals, and ambitions of your organization leads to better overall business performance.
When people know their role in making the business a success, they're more emotionally invested in their work and the future success of the company.
Give candidates and employees a reason to choose your company
A well-articulated EVP ignites confidence, interest, and engagement in and with your company, elevating you as an employer of choice.
A team of in-house EVP experts will be assigned to partner closely with you.
Global reach
Our teams are in the US, EMEA, and Asia. So wherever you need specialist knowledge, we can help.
Subject matter expertise
From strategists and creatives to content managers and media specialists — you can work with them all.
Award-winning creative
Our work has been award-recognized many times by leading industry programs including the RMAs and EBMA, reflecting the great partnerships we have with our clients.
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Premium Support: Bronze
What’s included:
Dedicated technical project manager (TPM)
White glove priority ticket handling
Bi-weekly update and strategy meetings with your TPM
No additional enhancement hours
10 hours of TPM support and advisory per month
Prioritization of tasks and support requests
Premium Support: Silver
What’s included:
Dedicated technical project manager (TPM)
White glove priority ticket handling
Bi-weekly update and strategy meetings with your TPM
10 hours of standard enhancement requests per month
10 hours of TPM support and advisory per month
Prioritization of tasks and support requests
Premium Support: Gold
What’s included:
Dedicated technical project manager (TPM)
White glove priority ticket handling
Weekly update and strategy meetings with your TPM
15 hours of standard enhancement requests per month
15 hours of TPM support and advisory per month
Prioritization of tasks and support requests
Premium Support: Platinum
What’s included:
Dedicated technical project manager (TPM)
White glove priority ticket handling
Up to two update and strategy meetings per week with your TPM
30 hours of standard enhancement requests per month
Candidates and employees are proactively engaging with companies across multiple channels. If organizations aren’t present, they’re not considered. We can help.