Authenticity is an essential part of your employer brand strategy to attract and hire best-fit talent. Yet, it’s often placed lower on the list of priorities, with teams relegating it to a “post it and forget it” strategy that they rarely revisit whilst putting all of their effort into recruitment campaigns alone.

Ask yourself: Is our employer branding accurately representing who we are as an organization today? Are we attracting candidates who naturally align with our values? Are we actively managing our employer reputation? If you answered no or aren’t sure, it’s time to take a closer look at your employer brand. The best way to strengthen and revitalize your brand is to get back to basics.

Watch the webinar on-demand to:

• Learn the essential components and the areas you need to audit to determine the health and effectiveness of your existing employer brand
• Discover (or reinforce) proven strategies to strengthen and revitalize your employer brand
• Explore real-world examples of employers who elevated their brand and the results they experienced, specifically in talent acquisition, as a result